The phone before the smartphone.
A home phone just for kids. They call the people you approve. No screen, no apps, no internet.
Meet Looped
A real phone for real conversations.
Looped is a modern landline that works over your home WiFi. Your child picks up, dials and has a proper chat with grandparents, cousins and friends. You choose who's in their loop.
- Free calls between Looped phones
- Parents control contacts and quiet hours in the app
- Set up in about five minutes
Just pick up, dial and talk.
Looped does one thing well: phone calls. Here's how it works.
Plug it in
Connect Looped to your home WiFi using the parent app.
Choose their loop
You decide who they can call, who can call them, and when.
Let them talk
They pick up the handset and call the people they love.
Bring friends in
Calls between Looped phones are always free.
What it is
A WiFi home phone with a real handset and cord, made for 5–11 year olds.
What it isn't
A screen. There are no apps, games, messages or internet browsing.
Who's in charge
You. Approve contacts, set quiet hours and change anything in the app.
Simple pricing
Buy the phone once. Pick a line.
Calls to other Looped phones are free forever. Add a Looped Line to call any UK mobile or landline.
Looped to Looped
Free
Included with every phone.
- ✓ Unlimited calls to other Looped phones
- ✓ Works from day one
Looped Line Monthly
£9.99/month
Cancel any time.
- ✓ Everything in Free
- ✓ Call UK mobiles and landlines
Looped Line 12 Months
£99.99/year
Paid up front for 12 months. Save £19.89.
- ✓ Everything in Free
- ✓ Call UK mobiles and landlines
Loved by families.
Tested in UK family homes since September 2026
“Our girls haven't stopped calling their cousins! It's brilliant.”
“Just caught my 7 year old twirling the Loop cord around her finger. Instant nostalgia hit!”
“I already know we can't be without our Looped phone. The difference it's made in just two days is incredible.”
“It's going to teach them the art of actual conversation and connection.”
Still got questions? Read the FAQs
From our Instagram
Questions? Sorted.
What is Looped?
Looped is a screen-free home phone designed for children. It works just like the landline you grew up with - your child picks it up, dials a number, and talks to someone they love. Nothing but calls.
What age is Looped suitable for?
Looped is designed for children aged 5 and up - old enough to dial a number and start chatting. Younger children can use it with a grown-up nearby.
Is Looped a smartphone?
No. Looped is a home phone - a modern landline for children. It does one thing brilliantly: lets your child call the people you choose. There's no screen, apps or internet browsing.
How is Looped different from a kids smartwatch or kids smartphone?
Smartwatches and kids' phones still have screens, notifications and apps competing for attention. Looped has none of that. It stays at home, it's built around conversation, and there's nothing to scroll.
Does Looped have the internet?
Looped uses your home Wi-Fi purely to carry calls. Your child can't browse the internet or access anything online.
Does Looped have games or apps?
No. There is nothing to download, nothing to unlock and nothing to scroll. It’s just a good old phone.
Does Looped have a screen?
No, and that's by design. Without a screen, children build real communication skills. They learn to answer the phone, ask who's calling, chat to someone they weren't expecting and pass on a message. We’ve learned that screens get in the way of that.
Why does it have a cord?
Because twirling the cord is half the fun.
Can strangers call my child?
No. Only the people you approve in the parent app can call your child's Looped phone. Anyone else simply can't get through.
How do I control who my child can call?
Through the Looped parent app. Simply add a name and number, and they can call and be called.
Can I set limits on when Looped can be used?
Yes. Set quiet hours in the app for bedtime, school hours or whenever you decide. Looped won't ring or make calls during those times.
What if my child won't stop calling at bedtime?
We've all been there. Set bedtime quiet hours in the app, and Looped goes quiet until morning. No arguments needed.
Can Looped call 999?
As long as you have one of our monthly subscriptions to dial external numbers (see below) you can dial 999.
As your Looped phone makes calls over WiFi and requires power, it’s always great to have an alternative way to call just in case.
Does Looped work in a power cut?
No. Looped needs power and an internet connection to make or receive any call, including 999. We'd always recommend having another way to call for help at home.
Is the Wi-Fi in Looped safe?
Looped uses a standard, low-power Wi-Fi module, the same kind found in everyday household devices.
Are calls recorded or listened to?
No. We don't record your child's calls. See our Privacy Policy for exactly what data we keep.
Is there a monthly fee?
Calls between Looped phones are free, always, with no subscription needed. To call mobiles and landlines, you'll need a Looped subscription.
Can two Looped phones call each other?
Yes, and it's free. As long as both families have approved each other in the app.
Can my child call my mobile?
Yes, with a Looped subscription. Add any approved UK mobile or landline in the app, and your child can call it and be called by it.
How does a young child dial?
Simply dial their friends number. Tip: dial steadily, without long pauses between numbers.
Will people know it's my child calling?
Looped calls come from your child's own number. Ask family and friends to save it in their phone so they know who's ringing.
Can my child make a group or three-way call?
Not yet, but it's on our list.
What happens if someone calls during quiet hours?
The looped phone will simply not ring during these times.
Will my child get their own phone number?
Yes. Each Looped has its own number. The plan you’re on will determine the number you get and you'll see it in the app during setup.
How long does it take to set up?
About five minutes. Plug Looped in, connect it to your Wi-Fi, add your child's contacts in the parent app, and they're ready to make their first call.
What do I need to set up Looped?
Just a power socket, your home Wi-Fi and a smartphone for the parent app.
Will Looped work with my Wi-Fi?
Looped works with most home broadband in the UK (2.4 GHz only). If you have a mesh system or extenders, set Looped up near your main router first, then move it to its usual spot.
Where should Looped live in the house?
Anywhere with a plug socket and a decent Wi-Fi signal. Lots of families choose a shared space like the kitchen or hallway, just like the landlines we grew up with.
Get them in the loop.
Batch 1 ships January 2027. Pre-order now to get yours first.
Pre-order Looped